Using Web Directories for Search Engine Optimization
The importance of link building is one of prime importance to search engine optimization. Link building does not mean scattering your links all over the Internet, it is linking to relevant sites that can possibly bring in traffic to your website.
What exactly is a web directory? It works similar to a ‘Yellow Pages’ where you can find full listings of companies that you need. Web directories is an organized website that contains several website links. Then, these websites are categorized accordingly. Some of the common categories include travel, internet, real estate, entertainment and the list can go on and on. Find a suitable category for your website then add your URL to that page. The concept behind the use of web a directory is to simply promote your site. You can actually gain more exposure by adding your website to web directories.
There are basically two kinds of web directories, paid directories and the free ones. If you were on a tight budget, you would probably choose a free directory. You can do so, just remember not be involve with spam sites. Some free directories may actually lack proper monitoring which is why they cannot offer you much traffic, but then again your submission to these sites count for an outbound link too. It is important to note there a lot of free directories that offer quality traffic and links. These are the ones that you should definitely choose. It’s even better if you can find a free directory with a high PR- that is definitely worth adding a link too.
If you have some money to spend, you can buy submit your site to paid directories that can offer you high traffic and better link positioning. Advertising cost can go as low as $10 per month or as high as $299. The rates of these paid directories largely depend on their pagerank. If you are submitting your link to a PR9 or PR10 site, then prepare to shell out a small fortune. Web directories with a pagerank of 3 to 5 usually charge low.
Link building strategies such as adding your site to article directories would definitely speak for a good SEO. To get you started, create a quick list of the article directories that you find for free and of good quality, you can start adding links to these websites. If you are already getting profits from your site, make it a point to allot a small portion of it to website advertising. If you have the budget for it, then you can go ahead and add your links to paid directories to give your website quality traffic.
March 12th, 2009 at 8:31 am
This post was very helpful and I have to agree with you that you cant just have links all over the inter net. Submitting to good directories not only helps you with obtaining links but it also helps with getting credibility for new site with search engines, and this helps with ones ranking.